Our Story

Our marketing team have always been creatives first, with backgrounds in digital art and crafting. Like so many we wanted to make careers from our creative passions, but in the attempt we discovered first-hand how difficult it is to market yourself as an independent creative.

Without any knowledge of marketing we wasted all our time and energy simply trying to reach our audience, leaving little resources for the creative products and activities that we truly cared about.

This struggle was further compounded by the financial reliance on non-creative work for survival purposes. The necessity to find additional work not only removed time but also exacerbated the potential for burnout making creative work increasingly difficult. 

It was these challenges that motivated us to become marketing experts and apply that knowledge to support our lifestyle as independent creatives.

Now we want to share our knowledge with other creatives and provide the tools to market creative work in a way that is truly sustainable.